Blended CATI Research

We offer blended CATI services and bespoke data collection approaches to brands looking to make the most from their existing research budget. Whether it is sourcing sample and respondents for specific studies, and interviewing both B2C and B2B audiences, RED provides support and advice in delivering a telephone-based research study no matter the complexity or scope.

 

Our blended CATI services provides the option to combine a mix of CATI methods as we understand that many clients have very specific issues that require bespoke solutions. We are therefore able to meet with clients to discuss these needs to see if we can build a tailored CATI solution that helps deliver to the requirements of the research study.

We consult across the entire project lifecycle, from fieldwork strategy through to survey design, repondent sourcing and delivery. Our consultative approach enables us to provide clients with the data outputs and metrics that they need to gain insights from all their customer segments.

 

From conducting an exploratory meeting with clients to understand their research needs and budget, and the wider context and the areas in which we could most help collect data, we collaborate and outline a bespoke CATI approach in the form of a fieldwork proposal suggesting the approach, deliverables, costs and how we can partner with our clients to deliver the research study and all of its data outputs and tabs.

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